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GM, Ultium
GM’s Ultium battery gets the ultimatum
During an investor event today, Kurt Kelty, GM’s VP of batteries and a former Tesla executive, announced plans to adopt lithium iron phosphate (LFP) battery technology in order to decrease the cost of its EVs by “up to $6,000.” GM’s Ultium batteries use the more common nickel cobalt manganese (NCM) batteries.
GM ditching 'Ultium' name for batteries, tech amid EV changes
GM will drop the name "Ultium" for its electric vehicle batteries and supporting technologies after spending years promoting the brand. The company said the batteries and technologies will remain but the name "Ultium" will not.
GM To Drop Ultium Brand For EV Batteries And Motors
It looks as though GM will give the Ultium brand the boot as it relates to the company's proprietary EV battery and EV drive motor technologies.
GM Will Dump The 'Ultium' Branding To Rethink How It Does Batteries: Exec
GM is set to ditch the Ultium brand name amid a broad shift in battery strategy, an executive told Bloomberg. GM will continue using underlying batteries and technology platforms, but also incorporate LFP and nickel-rich prismatic cells.
GM drops Ultium name for EV platform
General Motors said at an Oct. 8 investor day that it expects to build roughly 200,000 EVs this year as it targets profitability.
GM reportedly ditching Ultium EV branding on batteries and tech
GM has since implemented the Ultium strategy with EVs for three out of four of its U.S. brands, plus the BrightDrop electric vans (now part of Chevrolet). The odd man out, Buick, is expected to get its own Ultium-based models soon as well. Ultium components were also to be used for the cancelled Cruise Origin self-driving car.
GM drops Ultium name, says it will build a new battery center and EVs will be profitable
GM made several announcements at its investor day Tuesday including that it will build a new battery cell development center in Warren by early 2027.
Green Car Reports
8h
Report: GM is pulling the plug on Ultium name
The hardware will remain the same, but GM will erase the Ultium name other than for production operations such as its Ultium ...
cbtnews
6h
GM to reassure shareholders on EV strategy and ICE profit margins at Investor Day
GM will aim to calm shareholder concerns regarding slower-than-expected demand for EVs and perceived peak demand for gasoline ...
3h
on MSN
GM teases next-gen Chevy Bolt EV: faster charging, multiple models
The next-gen Bolt will charge faster than the current generation, though Reuss wouldn’t say how fast. The current Bolt sips its electrons at a slower rate than most EVs on the market, 50-55kW, and can ...
Electrek
5h
GM takes a shot at Ford after taking over as number two EV brand in the US
GM is the second best-selling EV brand in the US after topping Ford in the third quarter. With EV prices coming down, GM took ...
7h
GM CEO assures investors more profitable days are ahead
General Motors CEO Mary Barra sought to soothe shareholders' worries that lagging demand for electric vehicles and perceived ...
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Electric vehicle
General Motors
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