In celebration of the five-day Hindu festival of lights known as Diwali, Mattel has lit up the Barbie universe with its first-ever Diwali doll. The company’s launch of the doll comes a few weeks ahead of the holiday’s start in late October.

Mattel is introducing its first Diwali Barbie doll, which the company says is being released as part of its “commitment to promoting celebrations of heritage.” The

( NewsNation) — For the first time, the parent company of Barbie released a Diwali-themed doll to recognize the upcoming Hindu holiday — and sold out online in less than 24 hours.

Barbie unveiled its first-ever Barbie Diwali doll collaboration with globally recognized Indian fashion designer Anita Dongre. Dongre is an Indian couturier who has built a global fashion empire with a mission to empower